By Centre of American Education IICS
For the January 2022 semester, students enrolled in MKT270: Professional Selling (SNHU program) had the opportunity to complete an employer project (EP) from Renosun Sdn Bhd, a company that produces and install solar panels for business organizations.
Students participated in the virtual Kick Off meeting via MS Teams on 27th January and were briefed about the employer expectations. Students were asked to produce a compelling message or a sales pitch to entice CEOs from different businesses to engage with Renosun.
Students successfully delivered on task the required and delivered their final presentation to Mr. Woon, CEO of Renosun Sdn Bhd on 15th March. As part of students’ coursework, they had to produce a sales pitch for Renosun acting as a salesperson and these sales pitches were pre-recorded and uploaded on YouTube.
Additionally, students had to produce infographics of their sales pitch which is a challenging task as the concept of their compelling message had to be highly synthesis into only three main points.
